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ESL EASY Electronic Shelf Labels for Supermarket Models

Henry Nguyễn · 5 phút đọc · · Cập nhật June 27, 2026
Mục lục bài viết (9)
  1. #What is ESL EASY Electronic Shelf Label?
  2. #Why choose ESL EASY 2026 electronic shelf labels for supermarkets?
  3. #What components does the ESL EASY electronic shelf label system consist of?
  4. #What are the common professional ESL EASY electronic shelf label sizes?
  5. #Economic efficiency of using ESL EASY electronic shelf labels for Vietnamese businesses?
  6. #ESL EASY electronic shelf label deployment process at Việt POS?
  7. #Next steps to digitize your shelves
  8. Related products
  9. Related articles

In the rapidly evolving Vietnamese retail market, optimizing operational processes at the point of sale is crucial. ESL EASY (Electronic Shelf Label) emerges as a revolution, completely replacing traditional paper tags that are time-consuming and prone to errors. Việt POS implements the ESL EASY solution to help businesses centrally, synchronously, and professionally control product pricing.

ESL (Electronic Shelf Label) is a digital display device that uses an E-ink screen to present prices, barcodes, and product information on shelves, connected wirelessly to a central management system.

What is ESL EASY Electronic Shelf Label?

ESL EASY electronic shelf label is a system that displays product information using a digital E-ink screen, wirelessly connected to the point-of-sale (POS) management server. The solution allows changing prices, promotional information, and QR codes on thousands of shelf labels in seconds via management software, completely eliminating errors caused by manual paper tag changes and ensuring data consistency.

This system uses data transmission technology via RF (Radio Frequency) or Bluetooth Low Energy (BLE) waves, ensuring stable signals even in supermarket environments with many obstacles. Each ESL EASY electronic shelf label is assigned a unique ID, allowing managers to identify and accurately update each product's position on the shelf layout.

Why choose ESL EASY 2026 electronic shelf labels for supermarkets?

Choosing ESL EASY 2026 electronic shelf labels helps supermarkets optimize 80-90% of labor costs for changing labels and reduce 100% of complaints about price discrepancies at the checkout counter. With multi-color display capabilities (Black, White, Red, Yellow) and integrated QR codes, the system not only provides prices but also serves as a direct interaction channel, helping customers quickly trace product origins via smartphones.

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Based on implementation experience at retail chains such as Tân Phát and Bách hóa Đồi Cát, applying ESL EASY brings outstanding benefits:

  • Real-time price updates: Change prices across the entire supermarket system with a single click from the central office.
  • Flexible promotional campaigns: Implement Happy Hour programs or end-of-day discounts by the hour without reprinting labels.
  • Superior durability: E-ink screens consume extremely low power, allowing batteries to operate continuously for 5 to 10 years depending on update frequency.
  • Enhanced brand image: Shelves become more modern, clean, and professional compared to overlapping paper tags.

What components does the ESL EASY electronic shelf label system consist of?

A professional ESL EASY electronic shelf label system includes three core components: E-ink display labels, a Gateway/Base Station, and centralized management software (ESL Software). The Gateway acts as a bridge, receiving data from the software and transmitting it to the price labels within a radius of 15-30 meters with high security.

The system's operational structure is described in detail as follows:

  1. Management software: Directly integrated with the supermarket's POS/ERP database to retrieve price and inventory information.
  2. Gateway station: Installed on the supermarket ceiling, each station can manage 2,000 to 5,000 price labels depending on the model.
  3. ESL price labels: Directly attached to shelf rails or hung on product hooks.

What are the common professional ESL EASY electronic shelf label sizes?

The choice of professional ESL EASY electronic shelf label size depends on the type of goods and shelf space. Small labels from 1.54 to 2.9 inches are typically used for cosmetics, dry foods; while larger labels from 4.2 to 10.2 inches are suitable for electronics, fresh produce areas, or large promotional announcement boards at the end of aisles.

Below is a comparison table of popular label models at Việt POS:

Product LineScreen SizeDisplay ColorsOptimal Application
ESL NFC 2.66 inch2.66 inchBlack, White, RedFast-moving consumer goods (FMCG), spice shelves
ESL Multi-language 2.9 inch2.9 inchBlack, White, YellowCosmetics, pharmaceuticals, functional foods
ESL Multi-language 4.2 inch4.2 inchBlack, White, RedFresh food area, domestic fruits
ESL Lite 7.5 inch7.5 inchBlack, White, RedElectronics, home appliances, general price boards
ESL Multi-language 10.2 inch10.2 inchBlack, White, RedPromotional information boards, waiting areas

See more at: Việt POS Electronic Shelf Label Catalog

Economic efficiency of using ESL EASY electronic shelf labels for Vietnamese businesses?

Investing in ESL EASY electronic shelf labels for Vietnamese businesses yields a clear return on investment (ROI) within 18-24 months by cutting printing material and labor costs. It is estimated that a medium-sized supermarket can save 200-500 million VND annually in direct operating costs, while increasing revenue by 10-15% due to flexible price adjustments based on market fluctuations.

In addition to monetary value, ESL EASY also solves intangible but important problems:

  • Reduced shrinkage: Ensures shelf prices always match checkout prices, preventing losses due to human error.
  • Inventory optimization: Displays inventory levels directly on the label for staff to promptly restock shelves.
  • Omni-channel experience: Customers scan QR codes on labels to view product reviews or order online when out of stock locally.

Learn more about: Smart Retail Solutions

ESL EASY electronic shelf label deployment process at Việt POS?

The ESL EASY electronic shelf label deployment process at Việt POS is standardized through 5 steps: Infrastructure Survey, Label Configuration Consulting, Software Integration (API), Physical Installation, and Operational Training. Our technical team ensures the system operates stably and is fully compatible with existing sales management software of the business.

  1. On-site survey: Measure area, check for signal interference, and determine optimal Gateway installation locations.
  2. Display layout design: Customize label interface (logo, font, QR code position) according to brand identity.
  3. Data integration: Connect ESL software with ERP/POS system to synchronize product data.
  4. Installation and configuration: Attach labels to shelves using specialized accessories (shelf rails, clips, stands).
  5. Handover and instruction: Train staff on how to update prices and change batteries periodically.

Next steps to digitize your shelves

Việt POS provides a complete ESL EASY electronic shelf label solution from hardware to management software. Our team of experts is ready to survey and demo directly at your store. Contact hotline 0905 295 337 immediately for a detailed quote and the most optimal solution.

Need specific equipment/solution consultation?

Việt POS responds within 30 minutes · 4-region hotline · Free survey.

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